Outerwear retailer Moosejaw has released an augmented reality app for iPhone, iPad and Android devices that lets users see through the clothing featured in its winter catalog.
Moosejaw X-Ray App (by Gary Wohlfeill)
Michael Moroney is a seasoned creative and strategic consultant and a Executive Producer and Chief Creative Technologist at 1stAveMachine. His client experience includes work for HTC, Toyota Prius, Concord Music Group, Gap, Virgin, Target, Time Warner, Apple, Microsoft, Nike, Samsung, Bank Of America, Chevron and Amnesty International.
As an evangelist for the creative application of new technology, Michael has lectured at UC Berkeley and The Stanford Business School and has been a featured speaker at the Ad:tech, CES, OnMedia and OMMA conferences regarding new media technologies and entertainment business models.
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